Unlike direct mail, email provides a quick, inexpensive and efficient way to communicate.
Building a successful email marketing campaign is not as easy as taking candy from
a baby. There are some important rules that have to be followed ardently to prevent
your email marketing campaign from becoming a disaster. Besides this, you should
also be well-versed with email marketing standards, technology, software and of
course, the working of the Internet. You don't have to worry, if you do not have
the time and resources to develop expertise in the arena of email marketing. The
proficient staff of Reach Marketing and Advertising Company can help you to build
a successful email marketing campaign.
We believe in providing comprehensive email marketing services, and that’s the reason
why we do not hesitate in doing everything that is vital for the success of your
Here is a glimpse of how Reach Marketing and Advertising Company can help your business
to achieve the highest level of marketing and promotional success via email.
Design Customized Templates-. We work with you to design an email
campaign that will best represent your business and your image and capture the attention
of your recipient. Our creative staff will create various samples for you
to choose from.
Monitor Proper Deliver ability of Emails in Real-Time- Most of
the time emails bearing promotional materials are automatically dumped into the
junk-mail folder. We have reliable software that not only make sure that all the
emails sent as a part of your email marketing campaign reach the inbox of the recipient,
but they are read too.
Tactfully Handle Issues Related to Black Lists- If precautions
are not taken in a timely manner, your domain name and IP address can end-up on
a black list as Spam Haus, Spam Cop, CBL, XBL, DSBL or RSL. We have the capability
to monitor all the black lists on the Internet, conduct research to find the root
cause of the problem, and finally, work closely with the black list operator to
resolve the issue.
Resolve all Issues Pertaining to ISP- Despite of religiously following
all the email marketing standards, often the ISPs start blocking the emails. We
at Reach Marketing and Advertising Company strive hard to build excellent relationship
with all the ISPs. Hence, whenever an issue arises, we can resolve it swiftly. We
monitor the delivery of the message not only at individual ISP level, but also across
the entire internet.
Perform Content Check- Most of the time emails are blocked by content-based
spam filters. Before sending out the emails, our automated mechanism evaluates your
messages against variables, like coding, font size, font color and words, which
activate content-based spam filters.
Comply with CAN-SPAM Act- Reach Marketing and Advertising
Company faithfully abides by the CAN-SPAM Act, 2003 that controls all forms
of commercial email marketing campaigns. We would ensure that your message complies
with the act in totality.
Tackle the Problem of Bouncing and Removal Request- When you hire
Reach Marketing and Advertising Company for your email marketing campaign, you are
not expected to pay for those emails that never reach their recipients. We have
a reliable mechanism that automatically removes all the invalid email addresses
(those, which no longer exists or those, which consistently bounce).
Provide Detailed Statistics- Reach Marketing and Advertising Company
believe that our clients have the right to access all the vital information that
would help them to determine whether their email marketing campaign is successful
or not. For this reason, we track each and every bit of information related to your
email marketing campaign like, successful and unsuccessful deliveries, click-throughs,
bounces, sign-ups, and forwards.